About JO&SO

We’re Joana and Sofia, two sisters born and raised in Porto. We love travelling and between the two of us, we have visited over 30 countries. We always try to find special places to stay at – be it a boutique hotel or a simple guesthouse. What matters to us is their character, originality and beauty.

There are a lot of great travel websites out there, but the amount of information can be overwhelming. JO&SO is a carefully selected collection of our very favourite places in Portugal, for like-minded travellers – it’s like a list of recommendations we’d give to our friends who plan to visit our beautiful country.

We visit all the places that we feature, and we get to know the people behind it. We wanted to share their stories with you, and we hope you enjoy them as much as we do.

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If our content helps you in any way and you want to support us, we are open and grateful. Your gift will help us to continue creating and sharing free content in the most authentic way we can.
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Travel Advice with JO&SO

We offer Zoom Calls and also Bespoke Itineraries.

Studio JO&SO

We are on the hunt for understated luxury. We are content makers and storytellers that love to work with like-minded brands.
Want to work with us?

More Hotel Recommendations

Checkout our Watchlist and our Journal for many more hotels recommendations and insider tips.

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More Questions?

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Condé Nast Traveller

“Sisters Joana and Sofia Lacerda are the duo behind JO&SO, the latest, most insider online guide to Portugal’s coolest hotels. “

Fathom Away

“The website every traveller should bookmark when planning a trip to Portugal”.

The Monopolitan

“An inspirational guide where you will find the best places to visit and stay in Portugal.”

Archivio Madre

“Joana and Sofia reveal their favourite addresses with simplicity and devotion to small daily rituals.”

Casa Mãe
Veronique Polaert

“Super beautiful pictures! It really reflects the relaxing vibe of Casa Mãe.”

Guest
Peter, NYC

“We have had the best time. Your tips have been so on point. We can't thank you enough.”

Guest
Michelle, Israel

"Nobody ever gave me such a perfect recommendation. I just don’t know how to thank you enough."

Guests
John & Laurinda, Providece

"Without you, our experience would not have been as nearly as perfect.”

SUCH & SUCH

"If you are heading to Portugal make sure to head to their website."

Trish Keenan

"You guys did a fabulous job, we're delighted! The location was perfect."

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